Oreana BBQ and Fundraiser for Our Lady, Queen of Heaven Catholic Church
Please join us for the annual BBQ held in Oreana, Idaho to benefit Our Lady, Queen of Heaven Catholic Church.
The church building was constructed in 1883 and served as Oreana’s general store and was part of an intersection that included a saloon, hotel, and school. The lava rock building features a false front and a wooden cornice atop its parapet roofline. In addition to serving as a general store, the building also housed Oreana’s first post office, which opened in 1885. In 1961, the building was renovated to become a Catholic church. The renovation project added a number of Gothic features but left the building’s overall design intact.
The building was added to the National Register of Historic Places on November 28, 1980.
This year’s BBQ will feature hamburgers, chorizos, french fries, sodas, bottled water and various desserts for a suggested donation of $7.00 per person.
This BBQ is the primary fundraiser to maintain and continue to restore the 136-year-old building.
Oreana is an unincorporated rural area in Owyhee County, Idaho. It consists of a loose collection of several residences, a seasonal store, and Our Lady, Queen of Heaven Catholic Church.
Early settlers to Owyhee County began to establish cattle ranches on the northern slopes of the Owyhee Mountains in the mid-1860s. A building was moved from Silver City in 1882 and remodeled into the Oreana Hotel. A post office was established in Oreana in 1885.
In the 1890s, a general store made of native stone (lava rock), a saloon, a blacksmith shop, a livery barn, a school, and several residences were added.
In 1961, the general store, which had fallen into disrepair, was donated to the Roman Catholic Church and was repaired and remodeled into Our Lady, Queen of Heaven Catholic Church.
Oreana was also the scene of one of the most popular Superbowl Commercials ever. It originally aired in the 4th quarter of Superbowl XLVII featuring the Baltimore Ravens and the San Francisco 49ers.
“So God Made a Farmer” was a speech originally given by radio broadcaster Paul Harvey at the 1978 Future Farmers of America convention. The speech was first published in 1986 in Harvey’s syndicated column. The speech borrowed a few phrases from a 1975 article written by Harvey in the Gadsden Times, which was itself inspired by parts of a 1940 definition of a dirt farmer published in The Farmer-Stockman. The 1940 article was copied verbatim by Tex Smith in a letter to the editor in the Ellensburg Daily Record in 1949. The speech was given as an extension of the Genesis creation narrative referring to God’s actions on the 8th day of creation. Harvey described the characteristics of a farmer in each phrase, ending them with the recurring “So God Made a Farmer”.
The speech was used in a commercial by Ram Trucks during the fourth quarter of Super Bowl XLVII (February 3, 2013). The ad featured photographs of rural America (Oreana, Idaho) set to a narration of a portion of Harvey’s speech. In a collaboration with the FFA, Dodge agreed to donate $100,000 for every 1,000,000 views that the YouTube video of the ad received up to $1,000,000. This goal was reached in less than five days.
Two versions of this commercial were produced and can still be seen in North America and Europe. The links to both versions are below.
The ad received mostly positive reviews. Slate called it the “most striking Super Bowl ad ever.” While live blogging the Super Bowl commercials for the Wall Street Journal, Cindy Gallop referred to it as the “Great American Super Bowl Commercial.” The ad ranked third in the USA Today Super Bowl Ad Meter. A Latino nonprofit organization called Cuéntame uploaded a remake to its Facebook page that featured more Latinos.
Country music singer James Wesley’s 2013 single “Thank a Farmer” was inspired by the ad.
Other Information and Links:
So God Made a Farmer – Superbowl XLVII Commercial (2 versions)
- https://www.youtube.com/watch?v=AMpZ0TGjbWE (2:00 min)
- https://www.youtube.com/watch?v=H7yZdOl_e_c (2:40 min)
Oreana, Idaho – Youtube video by Idaho William
Oreana Spotlight – IdahoMagazine.com
Thank a Farmer – James Wesley (3:34 min)